Lakers Rumors: Kevin Durant to join LA, but do the Lakers need him?
By Ronald Agers
6. The media market that follows the Los Angeles Lakers are no joke!
Umm…this is what Stephen A. Smith had to say after Kevin Durant had let it be known that he was done talking about the Draymond Green “Bench-Gate” incident…
Now, before people start hitting the comment section and saying who cares? Let me let everyone in on something. Stephen A. Smith just happens to be the face of ESPN. The number one sports network in the world.
ESPN just happens to have a studio built on some real estate across the street from the Staples Center. What does that mean? It means that this is a business that is a lot bigger than Kevin Durant. It is an understanding that LeBron James figured out a long time ago and is making untold millions of dollars based on that understanding.
It needs to be clear that all the major superstars understand the unwritten rules of dealing with the media and how to co-exist. Again it needs to be stated that Durant now has the reputation of being soft and very sensitive…
With all that being said…