Lonzo Ball: Is the Big Baller Brand business going bad?

(Photo by Allen Berezovsky/Getty Images)
(Photo by Allen Berezovsky/Getty Images)
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Lonzo Ball, Los Angeles Lakers
(Photo by Joshua Blanchard/Getty Images for Crosswalk Productions )

What’s next for Lonzo?…The Lakers?…Big Baller Brand?

Lonzo Ball made it crystal clear in a statement to ESPN that he is severing ties with his Big Baller Brand co-founder because in his words, his former business manager,

"“used his access to my business and personal finances to enrich himself. As a result, I have decided to sever all ties with Alan, effective immediately.”"

Lonzo’s father, LaVar had a statement as well.

"“I’ve always believed in the best in people,” the statement reads. “Regretfully, I put my complete trust in Alan Foster to manage my son’s business affairs. At the end of the day, family comes first, and I support Zo wholeheartedly. Together, we will make this right.”"

Well, it’s not going to be that simple. First the company, more importantly, Alan, has to answer the $1.5 million dollar question to start the process of making things right.

Where’s the money? But the troubles don’t end there.

The company had numerous complaints from customers that were unhappy with their services rendered. The company was turned into the Better Business Bureau who received a less than favorable rating last year.

It got so bad, the Lakers inquired about the issues and complaints about the Big Baller Brand company from the BBB. Now the Federal Trade Commission is reportedly involved.

NBA fans sometimes don’t realize how the business of basketball works. Lonzo Ball is the starting point guard of the Los Angeles Lakers. But he is also an employee to one of 30 companies under a bigger company called the National Basketball Association. Those big contracts these players sign more than likely have clauses that prohibit activities that can make the league look bad.

This situation could apply.

Los Angeles Lakers fans all over are hoping that Lonzo Ball gets healthy and back on the court. I hope that the Big Baller Brand takes care of its business and gets the finances taken care of.

Right now, that’s more important, trust me.